Not a cup of tea and a warm blanket. Though that helps too.
What your socks actually want is a proper wash and dry. That's how they last, and that's how they stay looking new.
Your job is to help them keep their colour and their smooth surface. We've done our part with reliable materials and stable dyes. The rest is on you.
What your socks like
- Being washed inside out. Less pilling that way.
- Water at 30 °C. Their favourite temperature.
- Drying in the shade.
What your socks don't like
- Hot water.
- Washing with bleach or anything that bleeds colour.
- Drying in harsh southern sun.
A few simple rules to make them last
- Wash them in cool water, gentle cycle.
- Keep them away from anything that bleeds colour.
- Skip aggressive detergents.
- No bleach, no iron, no dry cleaner.
- Turn them inside out before washing.
- And keep them out of strong sun. It fades the colour and can transfer the dye onto whatever's hanging next to it.
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Inside out!